Liberty Latin America
Senior Product Designer · 2022 / Now
In my roles at Liberty Latin America, I've played integral parts in both the eCommerce and Global Design System teams. Within the eCommerce team, I've focused on refining web flows, crafting technical documentation, and conducting data analysis to enhance user experiences. Meanwhile, my engagement with the Global Design System team involved designing scalable interfaces, leading projects, and fostering innovation through workshops and dynamic activities. Leveraging advanced prototyping tools and prioritizing accessibility and usability, I've contributed to the creation of cohesive design ecosystems that empower teams to deliver exceptional digital experiences across the region.
Falabella Financiero
Senior Product Designer · 2020 / 2022
During my tenure at Falabella Financiero, particularly with the Fpay product, I spearheaded various aspects of interface design and development. This included crafting intuitive mobile interfaces for multiple platforms, establishing robust design systems for enhanced efficiency, and creating functional prototypes for iterative improvements. I also delved into micro and macro interaction design, incorporating captivating motion graphics to elevate user engagement. Collaborating closely with stakeholders and cross-functional teams, I ensured alignment with agile methodologies and user-centric principles. Through user-centered research and iterative interface iteration, I consistently refined and optimized designs to meet user needs effectively. Additionally, I generated insightful reports and metrics, providing valuable data for strategic decision-making and product enhancement.
Solventa Fintech
UX UI and Motion Designer· 2018 / 2020
During my tenure at Solventa, I led Motion Design and UX/UI projects across diverse platforms spanning Argentina, Colombia, Peru, and the United States. My core responsibilities included crafting intuitive and engaging user interfaces, informed by iterative feedback loops using analytics tools like Google Analytics and Maze. I implemented Motion UI and designed microinteractions using Lottie and Protopie, respectively, to enrich the user experience. Additionally, I created captivating motion designs and audiovisual content, elevating visual communication and interactivity across various platforms.
Freelance Designer
As a Versatile Freelance Designer, I've had the privilege of collaborating with a diverse range of brands and projects, honing my skills and adaptability in various creative environments. Working across different industries and with clients from around the globe, I've cultivated a multifaceted skill set that allows me to thrive in dynamic and ever-changing situations. From designing captivating branding materials for startups to crafting immersive user experiences for established corporations, each project has provided invaluable opportunities for growth and learning. Whether it's developing sleek mobile interfaces, creating compelling motion graphics, or refining brand identities, I pride myself on delivering innovative solutions tailored to each client's unique vision and objectives. My journey as a freelance designer has not only allowed me to expand my creative repertoire but has also instilled in me a deep appreciation for the art of adaptability and versatility in the fast-paced world of design.
Versatile Designer · 2014 / Now